It is not necessary to sell products or services to be able to earn some money with your website. How can you do it? There are several ways, one of the main ones is Google AdSense.
AdSense is Google’s advertising network. With over 10 million pages using it and thousands of advertisers, it is probably the largest ad network today.
Its operation is very simple. A small code snippet allows space on your web page for Google to place ads. These ads are selected based on the theme of your page or the information that Google has about the visitor. When someone clicks on one of these ads, Google will pay you a commission.
Add Google AdSense to your website
With Webnode, implementing AdSense is really easy, so why not start making money today? In this article, we tell you how to get started and some tips to get the most out of it.
The first thing you should do is sign up for Google Adsense. Enter your website address, your email and the information from where you want to receive payments from Google.
Important: Google requires that you have your own domain to use AdSense. If you don’t have your domain yet, take a look at the Webnode domain list. By contracting a Premium plan you will have your domain free for one year. Not sure which domain name to choose? It is a very common question, we have compiled some tips to choose a domain name.
After registering you will have to include a code snippet on your website so that Google can insert the ads. With Technasa it is very easy. If you are a Premium customer, you will only have to enter your publisher ID in the configuration section. If you are not Premium you will have to enter the code manually on each of the pages of your website, this step-by-step guide tells you how.
Once you have the code on the web, you will have to wait for AdSense to approve your web page. Then the interesting begins.
How to get the most out of Google AdSense
Here are 5 tips to get the most out of Google AdSense
1- Your main asset is the content
For the ads on your website to receive clicks, the first thing is to get visits. Make sure you have original and useful content for your website visitors. Try to solve specific questions, this way it will be easier to position your website in Google and other web search engines.
2- Integrate the ads with the design of your website.
What is the main color of your website? If you can, make it match the color of the ads so that the banners are integrated. This strategy will help you build more trust and increase the number of clicks. As you can choose which ads to show you can exclude those ads that visually do not fit your design.
3- The same location on all pages
The main goal is to make ads a natural part of your website. From your AdSense account, you can choose where the ads are displayed on your website – On the left or right side, under the page title or in the footer. Whenever you can, place your ads in the same place on the page. This way the ads will be more integrated and will receive more clicks.
4- Try all the options
On the AdSense platform, you will see multiple options on how your ads are displayed. Don’t be afraid to experiment. Change the number of banners and their position to find out how your ads get the most clicks. Each website is unique and there is no universal formula for success. To get enough information, let the experiment run for a week before trying new things.
5- Do not abuse the ads
Everything in excess is bad, this also applies to your website. If you add too many ads to your page, it will be more difficult to see the content. Place too many ads and you will quickly see how you start to lose visits. At best they will think your content is uninteresting, at worst they will feel really upset.
It is always better to have a single ad with constant profit than many ads that receive few clicks and cause your visitors to leave the web.
The main challenge for web pages trying to generate revenue with advertising is getting enough web traffic. The more visits your website has, the more income you will be able to generate. Find out how to make your page visible on Google and other search engines with this step-by-step SEO guide.